How Taxi Companies Retain More Customers

Improve your customer service

The first essential point to retain and retain your passengers is the way the taxi driver treats this customer. Being polite and friendly are mandatory items. But the service issue goes a little further and involves a lot of sensitivity.

The taxi driver must observe whether the customer wants to talk or prefer to make the trip in silence and respect this preference so as not to create an uncomfortable atmosphere during the journey. If the customer is a tourist and shows interest, the taxi driver can use his knowledge of the region to provide useful information.

When embarking and disembarking, being attentive to the customer’s bags is also important; letting him carry them completely alone causes a negative impression, of laziness or ill will. And when the drive is over, it is important not to rush to the next one; at least, take a minute to thank the customer and make yourself available for other opportunities. A business card with your contacts is very useful in this final moment.

Ensure good condition of your work tool

Anyone who works as a taxi driver has two tools: the car and his own image. It is important to care for both. Remember that the customer will take these criteria into account when calling – or not – for the next race. The appearance of both the vehicle and the driver are certain items to be taken into account when retaining and retaining your passengers.

The car, of course, undergoes periodic inspections. Otherwise, you cannot receive the necessary license to operate. However, it is not just the mechanical aspects that matter; it is also necessary to perform the aesthetic maintenance of the vehicle. This includes keeping the seats clean, picking up any trash from the floor, taking care of the upholstery of the seats, using a car deodorizer and of course, washing the car periodically.

As for the taxi driver’s appearance, some taxi companies have adopted uniformity. It is a practical solution and guarantees a very professional impression, which pleases customers. Even if you do not want to adopt a uniform, the use of more social attire is important, avoiding working in tank tops, shorts, open shirt, for example. In addition, it is important to pay attention to hair, beard and nails. Even if the taxi driver works behind the wheel, he must take his job image with the same seriousness as an office worker.

Offer something more to retain your passengers

In this item, it is the taxi driver’s creativity and willingness to please that will make a difference when it comes to retaining their passengers. Reflect and discover what you can offer that adds value to your service. When looking at taxi companies in the Plymouth area, there is one fleet that really stands out to me, you can see their website at because you can see how much value they add to their customers, including some of the following strategies.

Some taxi drivers serve customers in another language and are able to retain the executive public, as companies seek bilingual drivers to take and bring their directors, investors, and customers who come from abroad. In fact, some language schools already offer English and Spanish for taxi drivers.

With the same intention of “offering something more”, those who work as a taxi driver can supply their car with water, chocolates and cookies for passengers, as a courtesy. It is a way to make the trip more pleasant and less tiring. Magazines and newspapers also serve this purpose.

Thinking about people’s lack of time, and their need to always stay connected, another useful tip for taxi drivers is to offer battery chargers and wifi internet in the vehicle.

Results for loyalty, not price

Remember, doing something more is an efficient strategy to guarantee customer loyalty and even attract new passengers. It is necessary to implement this strategy constantly, aiming at the client’s benefit. So, by following these guidelines, be rest assured to see reasonable results in a relatively short time.